Insights & News

How to Reduce Your Online Marketing Campaign’s Cost Per Acquisition Before we get started, there are a few technical terms in which to familiarize yourself: Cost Per Acquisition (CPA):  a metric that measures the aggregate cost to acquire one paying customer in a marketing campaign. In order to calculate the CPA, take your advertising budget […]

Recent times have created a push for businesses to have a web presence now more than ever. Don’t get left behind! The following is 4 reasons why you should a) create a business website, or b) re-vamp your existing website to include the following: Mobile responsiveness Americans with Disabilities Act (ADA) compliance Search Engine Optimization […]

Summer & Fall 2020 — Custom Design Partners Internship We are looking for several enthusiastic interns to join our company and assist with executing online marketing strategies for our clients. We encourage anyone with interest or experience in online marketing and website development to apply. Interns will have various duties developing and implementing marketing strategies […]

Our team has dealt with various large scale eCommerce stores, each with different needs and problems. In this particular case, I’d like to go over our experience handling specific WooCommerce store, which may be helpful if you’re running into optimization issues, slow load times, and frequent errors. This store garners around 15-20 million monthly page […]

Why Going All in With Digital Marketing for Your Small Business Will Help During COVID-19 and After In 2020 having a digital marketing strategy for your small business is one of the most important steps you can take. Due to the COVID-19 pandemic small businesses owners are in the face of unprecedented times. While it’s […]

Accelerated ad delivery will be a thing of the past come May 1st. We all know your ad delivery determines how long your daily budget lasts within a day. Google has announced that you will no longer have the option to select accelerated ad delivery for new shopping or search campaigns. You will now only […]

Your online reputation is the image that is portrayed of you on the internet. Online reputation management is about improving or restoring your brand’s good standing. At Custom Design Partners we can accomplish this by countering and weakening the negative materials that are found throughout the internet, pushing more positive material to improve your credibility and customers’ […]

Google Docs is a free tool that is always available to you and makes sharing with your team extremely easy. That’s why so many of us rely so heavily on it daily. However, there are many features many of us don’t know about and are not utilizing to our full advantage, which are not available […]

As a nonprofit, persuading individuals to donate starts at your website. When it comes to submitting donations, you want your site to feel and be secure while always engaging your audience. Any not-for-profit site needs the accompanying five essential components. Streamlined Donation Page  While site guests may wind up navigating to your gift page, completely […]