by Andrew Goebel | Aug 28, 2025 | Google Ads, Analytics, Conversion Optimization
Database Health for WordPress Speed When people talk about speeding up WordPress, they often think about caching, images, and hosting. One area that gets overlooked is the database. Every page load depends on database queries, and if your database is bloated or...
by Alexander Hatala | Jun 20, 2025 | Google Ads, Marketing
Quick Review: What Is Impression Share? (Last Updated: 6/20/2025) Impression Share (IS) = your ad impressions รท total eligible impressions. Eligible impressions depend on settings (locations, schedules), approval status, and Quality Score. IS data is available at...
