by admin | Aug 23, 2021 | Marketing, Conversion Optimization
What is Conversion Rate Optimization? Conversion Rate Optimization is the process of measuring the performance of a website and adjusting it to make it more effective. So, what does CRO involve exactly? There are a few steps to CRO which can be broken down into three...
by Alexander Hatala | Jul 20, 2021 | Case Studies, Conversion Optimization, Ecommerce
Using a multi-step or single-page checkout is often a hot debate in the eCommerce field. Many marketers claim a single page checkout cultivates the purchasing process onto a single page without too much distraction and limiting user page interactions. However,...
by admin | Nov 6, 2020 | Marketing, Conversion Optimization, Ecommerce, Social Media, Website Design
One of the most important things for digital marketing is to increase engagement with website visitors. Audience engagement has been around for decades but in the current digital age, it has become far more important to converting sales. In a time of overconsumption...
by admin | Oct 30, 2020 | Marketing, Conversion Optimization, Ecommerce, PPC, SEO, Social Media, Website Design
Google Search vs. Apple Search? Google certainly needs some competition in the search engine market. Rumors about development of an Apple search engine have been circling around for years, even before Apple officially confirmed the existence of their “Applebot”...
