by Andrew Goebel | Aug 28, 2025 | Conversion Optimization, Analytics, Ecommerce, Marketing
Lightweight vs Feature-Rich: Choosing the Right Theme and Page Builder for WordPress When you launch a new WordPress site, one of the first decisions you face is how to design it. Do you pick a flexible page builder like Elementor or Beaver Builder, or do you start...
by Andrew Goebel | Aug 28, 2025 | Analytics, Conversion Optimization, Marketing
Demystifying Core Web Vitals for WordPress Website performance isn’t just about how fast a page feels when you load it. Google measures speed and user experience using specific metrics called Core Web Vitals. These metrics affect not only search rankings but also how...
by Andrew Goebel | Aug 28, 2025 | Conversion Optimization, Analytics
Hosting Matters: How to Pick the Right Plan for a Fast WordPress Your WordPress host is the foundation of your site. No matter how well you optimize images or fine-tune plugins, poor hosting can drag everything down. A fast server improves Time to First Byte (TTFB),...
by Andrew Goebel | Aug 28, 2025 | Conversion Optimization, Analytics, Marketing
Caching 101: Server-Side vs Client-Side and Choosing Plugins Wisely If you want a faster WordPress site, caching is one of the most powerful tools you can use. It reduces the amount of work your server does for every request and delivers pages more quickly to...
by Andrew Goebel | Aug 28, 2025 | Google Ads, Analytics, Conversion Optimization
Database Health for WordPress Speed When people talk about speeding up WordPress, they often think about caching, images, and hosting. One area that gets overlooked is the database. Every page load depends on database queries, and if your database is bloated or...
by Alexander Hatala | Jun 18, 2025 | Analytics, Conversion Optimization
Microsoft released the Clarity MCP Server earlier this month. The MCP Server is a backend service that exposes your Clarity data through Microsoft’s new Model Context Protocol (MCP). It enables AI agents, such as Claude, Copilot, or any agent built using the OpenAI or...
